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Deadbeat Devil Brand work

As a MICA E/Studio intern, I worked with a creative director and a small group of graphic designers to create a visual identity for two winners of the Upstart competition. Deadbeat Devil is an alternate fashion brand dedicated to sustainability and DiY. 

I hand lettered the logo and used preexisting media to create patterns for future clothing lines and custom packaging. 

Deadbeat Devil Brandwork. Pen and ink, Procreate, Illustrator. 2024.